Consultative Selling for Revenue Growth
Think commercially, sell consultatively, and win more business
A 3-month blended programme for sales and business leader teams to turn client conversations into measurable revenue growth
Is this you or your team?
You’re a sales or business leadership team who:
Struggles to turn conversations into clients
Finds it hard to articulate the value of your services in a way that resonates
Wants to engage and excite clients about the possibility of working with you
Struggles to uncover client needs and turn them into compelling proposals
Finds selling technical or complex services challenging
Lacks a consistent, coherent approach to sales across the team
Feels opportunities are being missed and targets are at risk
Consultative Selling for Revenue Growth
What this programme delivers:
Over 3 months, your team will:
Master consultative selling techniques that directly support revenue growth
Build advanced questioning and listening skills to uncover true client needs
Drive conversations forward and forge lasting client relationships
Enhance commercial awareness and identify new business opportunities
Apply a personalised, strategic approach to consultative selling
Boost confidence in all sales interactions, from pitch to close
Be part of an overall team sales process and structure
Why it matters
This programme transforms the way your team engages with clients. It focuses on turning conversations into strategic opportunities, increased revenue, and lasting partnerships.
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Consultative Selling for Revenue Growth
Programme Outline
Week 1: Introduction to Consultative Selling (1-day in-person)
Foundation of consultative sales and programme overview.
Week 2: Asking Powerful Questions & FAB Online Workshop
Learn to uncover client needs and connect features to benefits.
Week 3: Group Coaching Call
Review learning, share insights, and apply skills to real scenarios.
Week 4: Managing Client Conversations
Practical techniques for effective calls and meetings.
Week 5: Handling Objections Workshop
Develop strategies to overcome client resistance with confidence.
Week 6: Understanding Your Clients Workshop
Identify client pain points, challenges, and priorities.
Weeks 7–8: 1:2:1 Coaching Sessions
Personalised guidance to apply consultative skills in your context.
Week 9: Time Management & Practical Application Training Workshop
Learn techniques to manage pipeline, prioritize clients, and increase efficiency.
Week 10: Sales Playbook Session
Develop a structured approach to consistently engage clients.
Week 11: Identifying New Business Opportunities Workshop
Enhance commercial awareness and uncover potential revenue streams.
Week 12: Wrap-Up, Action Plan & Feedback
Review progress, finalise personal action plans, and gather feedback.
“Very relevant to us!”
This was really useful to our team and has provided us with a great foundational knowledge and process to use.
Zoe Drummond, Better Cotton Initiative
“Spot on!”
“Helen is fantastic at what she does. The training was tailored specifically to us and we felt really at ease - even with the role plays :)
Milly Brandrick, L&S Engineers
“A really personable experience”
It was great to gain an understanding of the sales process & tactics, which we can use in our niche industry
Emily Jordan, Kompan
“Relaxed and easy to join in”
There were some really good methods in this course to help us build on improving our customer service
Richard Morris, Excelsior
FAQ’s
Who will deliver this programme?
This programme will be delivered Helen Coston, a leading expert in consultative sales. Helen is a qualified trainer and coach and founded Inktop in 2019. She has worked with hundreds of sales professionals and teams to help clients think commercially, sell consultatively and win more business.
Will the sessions be delivered online or in-person?
The programme is a blended format of in-person and online, however this can be adjusted depending on your requirements
What kind of results can we expect?
This programme is not just sales training. It focuses heavily on implementing a consultative sales approach into your business and upskilling your team to deliver this. Typical results is an immediate uplift in conversion rates and new business wins. More longer term results is a consistent team approach, a major impact on business growth and a reducation in staff retention.
How will this programme fit alongside our workloads?
The content and sessions are designed to fit around day-today work and sessions will be booked flexibly to co-incide with the demands of the business. Delegates will need to commit around 2 - 3 hours per week on average to tasks, activities and sessions.
Can we stretch the programme out if we’ve got teams away on holiday etc.?
Yes, absolutely. To build momentum and to see growth we’d recommend the programme is completed over 3 months, but additional weeks can be added if needed.
How much does it cost?
The cost is calculated on a number of factors, including team size and location. Please email helen@inktop.co.uk for an initial chat.