Think commercially. Sell consultatively.
Build long-term client relationships.
Drive sustainable growth
We help our clients move away from transactional selling and towards consultative, relationship-led approaches that create trust, confidence, and long-term results
Sales strategies and approaches that deliver results
Experts in consultative sales training
Most sales training services are designed around pushy sales tactics, manipulative approaches and awkward scripts.
We only work with service-based businesses, organisations and owners who want to focus on building trust and refine their skills in consultative selling.
Our approach helps you:
Have better sales conversations
Build stronger, longer-lasting client relationships
Create predictable, sustainable growth
Feel confident and credible when selling
Whether you’re a business owner or part of a sales team we’ll help you approach sales in a way that feels good and wins work.
Who we work with
Membership organisations, publishers, and non-profits
Values-led sales training for purpose-led organisations looking to grow commercial revenue
B2B sales teams
Sales teams within B2B businesses who want to improve their consultative sales skills
B2B business owners and non-sales professionals
Sales training and coaching for business owners who are responsible for growing new business
Join the Inktop Lab
Insights, ideas and resources for values-led commercial growth
Direct to your inbox, every month
OUR VALUES
PRAGMATIC
Commercially focused, but always realistic, actionable, and tailored
ETHICAL
Always aligned to our clients’ mission, audience and organisational values
EXPERT
We bring deep knowledge and 15+ years of hands-on commercial experience to our work
FLEXIBLE
Responsive to your team, goals, and budget - supporting you how and when you need it
Client Feedback
“We had a great working relationship and her insight into the membership sector was valuable to us.
She is forward thinking, enthusiastic and creative in her approach. Helen will be an asset to any organisation.
Ginny Thacker, Head of Commercial Partnerships, Chartered Institute of Wastes Management
“Being able to get a better understanding of the other sales teams’ pain points and share mine has given a good foundation to collaborate more closely and share best practices.
Edward Lloyd, Senior Account Manager, Association British Insurers
“I’ve been on many training courses, but Inktop’s are a cut above the rest.
I now have a notebook full of notes that I have referred to several times since our chat only days ago.
Looking forward to the next!”
Jayne Atkinson, Senior Business Development Manager, The List Publishing
“Helen has revitalised our sales approach.
We very much appreciate her energy, her transparency, and the new ideas she has brought to the table for diversifying our offering.”
Helen Kelly, Communications and Campaigns Director, Nautilus International